You can absolutely trust Gullakh to provide a secure, competitive and transparent marketplace. Gullakh plays the role of a matchmaker, providing a platform for lenders to meet creditworthy customers. Gullakh’s innovative new Reverse Auction platform provides loan applicants like you with a transparent, convenient loan shopping experience. With Gullakh, you’re offered some of the best rates on loans based on your credit and personal profile.
Gullakh created Reverse Auction platform because we know that people like you deserve to be offered loan offers on your own merits, not the national average rates. Gullakh brings this idea to life, backed by unbeatable industry knowledge. One of the co-founders Akbar Ali is a former Head of Retail Assets Centre of IDBI Bank and has always been customer-centric throughout his more than a decade-long career at ICICI Bank and IDBI Bank. Shaktie Prakash an Alumnus of IIM-Lucknow has been a Fund Manager with Aditya Birla Mutual Fund and has always looked for inefficiencies in the financial markets in India.
Gullakh stores your personal information in a secure IT environment that complies with all regulatory requirements and follows the best practices.
Before you start your application, you will have to enter some personal information in our web application. Gullakh removes all personally identifiable information so lenders only see a masked profile of basic financial information, including your Equifax credit score. Lenders will use this information to place their loan offers.
Your masked profile allows lenders to see only the basic information they need to bid for your loan.
This allows lenders to customise their loan offers based on your creditworthiness and personal profile. You can rest assured that your personal contact information is not shared with anyone unless you choose a loan offer and “declare a winner bank”.
Once you select your loan provider, Gullakh’s role is finished. Gullakh will provide the winning loan provider with your full profile so they can get in contact with you. The lender will work with you directly to finalise your loan application processing. You can read more about how we keep your information secure in our Privacy Statement.
Unlike a Direct Sales Agent(DSA) of loans, Gullakh does not actually participate in your home loan application formalities. Gullakh is committed to providing you and lenders with a dynamic, fair and transparent marketplace that allows you to select the best loan available to you.
If you want to learn more about how you can get the best interest rates and loan terms with Gullakh’s Reverse Auction platform? You can read all about how the process works here, or you can find out here if Reverse Auction at Gullakh.com is right for you.